我们学习英语是有目的的，有的是为了英语证书，不管是四六级还是中高级口译；有的是为了出国，不管是TOFEL还是GRE还是雅思等；有的是为了在工作中提高竞争力；有的是为了个人的兴趣爱好，有的是为了泡洋妞和洋兄。不管处于什么目的，我发现一个秘密：那就是，众多的英语培训学校都很难提供深度的英语培训，很多都是停留在泛泛的日常英语之层次。因为：英语培训学校的老师很少有懂商务的，或者有商界的实战经验；而真正有商务经验的英语强人，也不会专职来做英语培训老师，因此就形成了这个培训的盲点和空挡。
商务英语是很重要的，只要你在外企的环境参加工作，如果你想获得晋升，或者更加深入的参与国际类的商务，你就必须学会基本的商务英语。不管是与老外上司讨论销售或者市场计划，还是与老外合作伙伴商谈业务合作，还是参与国际贸易等等，都需要对商务知识有个基本的了解，特别是使用英语来学习和掌握这些知识。我的帖子，就是出于这个目的而生。本人坚持原创，所有资料都由我自己撰写。另外，这是学习的园地，不欢迎搅乱者。
Just have look around, there are a wide variety of goods and services in sight. As a white collar living in the urban area like Shanghai, you are consuming almost every day: you take a taxi to the office in the morning, buy your breakfast around the street corner, meet your friends or clients in Starbucks after work, and even enjoy yourself in a nightclub.
You are also bombarded with vast amount of business info on newspapers, websites, BBS and Blogs, or magazines. You’re constantly informed how the stock market is going, whether the world oil price keeps soaring, how quickly RMB is appreciating against dollar, or how a certain domestic company is proudly expanding its business in the global market and so on.
1.Demand:
Customers have disposable income, and they spend money in the market to satisfy their various needs. Customers’ demands are decided by their income, consumption behaviors and psychology, and above all, price.
Demand and price usually have negative relations. It means that when the price declines, they will choose to buy more; whereas, when price grows up, they will choose to buy less.
For example:
Today as the price of notebooks keeps declining, a growing number of young people in China begin to own a notebook! Today, as the oil price is growing, manufactures who used to rely on oil as input are beginning to seek other fuels, which leads to less demand for oil. But stock market is an exception, which means the higher the price, the more our crazy people buy!
2.Supply:
There are always suppliers of certain goods and services as long as there is market demand. Manufactures use labor, capital and raw materials to produce goods and services and sell in the market, for a profit.
Usually, supply and price have positive relations. It means that when the price of a certain product declines, they will choose to supply less, whereas, when price grows up, they will choose to supply more.
For example:
Today, as the housing price of urban areas is growing, an increasing number of investors are joining this market to offer more houses; Remember radio? The price is declining so sharply that no more manufactures are willing to produce it.
3.Equilibrium of demand and supply
There is never perfect and unchanged equilibrium in the market, because supply and demand is always changing, making price change all the time too! But there is an “invisible hand”, or a force, which is always trying to “pull” the demand and supply to the equilibrium point! (Adam Smith said so)
At a given price, when supply exceeds demand too much, which means that there are many producers willing to supply, while there are not too many customers willing to buy, the price will tend to decline to clear the market; Yet, at a given price, when demand exceeds supply too much, which means that there are many customers willing to buy, while there are not too many producers willing to supply, the price will tend to grow;
4.Price elasticity
It’s a very important concept in economics, and economists use it a lot.
What are you going to do when the price of BMW declines to 50 thousand RMB? I guess you will rush to buy one. But what are you going to do when the price of salt declines to 0.1 Yuan per pack? I don’t think you will rush to buy more.
It means that you are sensitive to the price of a car, but you are not very sensitive to the price of salt. OK, in economic terms, it means that the price elasticity of a car is very high, while the price elasticity of salt is relatively very low. Usually, luxury goods have higher elasticity, while necessities or must-products have lower elasticity.
So, if you lower the price of luxuries, you will get more sales revenue; but if you lower the price of necessities, you will get less. Vice versa.
5.Let’s do a little practice in English:
Currently, the pork price is growing in major cities in China, why? Has the sales revenue of pork suppliers declined? Why?
Why electronic products like cameras, cell phones keep declining in price these years? (use demand-supply-analysis and elasticity)
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作者：雨滴在路上 回复日期：2008-4-5 12:54:30 | |
哇噻，楼主强人，说到我心里去了，
我是第一个学生，
拜师先，呵呵
目前有些商务英语的培训，比如BEC，其实不是真正意义上的商务英语。他们其实是“办公室英语”。学习BEC可以让我们更加适应平常的外企办公室交流，但是一涉及有深度的商务操作或者谈判，就不行了。
真正的商务英语，是建立在你有基本的商务理论知识的基础上的！让我们使用2个简单的句子来看看BEC和真正的商务英语之间的区别：
BEC：Hi, Mary, can you print out the sales report of last month for me before 5pm? Thank you！
真正的商务英语：Well, our sales is declining in Shanghai region, and our market share is also shrinking！Is the market demand for our products dropping？ Or, is our competitor taking actions toward us？
掌握商务英语，你需要：扎实的英语基础 + 商务的理论知识 + 市场的敏感度！
1，A wide variety: 多种多样的，琳琅满目的，多的伐得聊~~~
比如，我们说家乐福的货品好多哦！~Wow, there is a wide variety of daily items on sale in Carrefour!
请用英语告诉我，家乐福里面都有什么产品呢？比如：vegetables, fruits, snacks……
2，goods and services：产品与服务
记住，服务也是一种产品，你去做SPA或者massage，就是一种服务哦~
3，consume：消费。
这个单词倒是用的很多的，比如：
我每天都消费：I consume everyday. 我是一个消费者：I am a consumer. 消费价格指数上涨啦：CPI (Consumption Price index) is growing! 我每个月都花很多钱在消费上：I spend much money on consumption every month!
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作者：雨滴在路上 回复日期：2008-4-5 13:30:19 | |
靠，看了楼主的其它文章，楼主很狂欧，不过狂而有才，有思想，真实，不错。
只是在真实世界要中庸点就好，
楼主是学经济的，文章多写点欧，最好结合实际生活和经济现象。感兴趣，
you call this advanced business english, or put it in your word, in-depth business english? lmao~
you think you are somebody? cool
Just have look around, there are a wide variety of goods and services in sight. As a white collar living in the urban area like Shanghai, you are consuming almost every day: you take a taxi to the office in the morning, buy your breakfast around the street corner, meet your friends or clients in Starbucks after work, and even enjoy yourself in a nightclub.
- Just have look around: i assume an "a" is missed here, don't worry, everybody makes typos.
- in sight: what about everywhere. wording actully is about how to make your words sound natural
- As a white collar living in the urban area like Shanghai: urban area like shanghai? what are you trying to say? urban area of shanghai ?
- for the rest part of the 1st paragraph, well, particularly the starbucks stuff...you know, when starbucks is flooded with running rats, or put it in your word: IMPORTANT PEOPLE, like you and your clients, possibly with your 神州 or lenovo laptops....a lot of people just don't go there anymore. btw, what business are you doing? you bring your clients to 7-11-like starbucks? let me guess, clients from mideast?
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作者：雨滴在路上 回复日期：2008-4-5 13:53:15 | |
靠，看了楼主的其它文章，楼主很狂欧，不过狂而有才，有思想，真实，不错。
只是在真实世界要中庸点就好，
楼主是学经济的，文章多写点欧，最好结合实际生活和经济现象。感兴趣，
作者：倒在没靓女的城市 回复日期：2008-4-5 13:33:35
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Bro,you know what? it won't make any difference wrangling with u like that~~! would u take a short break?
talking like a jerk is not my type anymore~~ ur english is very good as far as i know~~ but just try to join me and help people in need~~
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作者：雨滴在路上 回复日期：2008-4-5 14:06:10 | |
烦，一向不喜欢乱争论，
只喜欢和真实生活，工作所带出的真知灼见，非书本上所能见到，否则我买本书算了，
别说楼主，就是一个老美。老英说的英语，我也只是随便听听，只有
权威原版字典，课本。。。。才敢认真记住
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作者：雨滴在路上 回复日期：2008-4-5 14:13:05 | |
楼主既然你够自信，够坚定，希望你坚持开帖宗旨，不要又变成口水骂战贴
作者：倒在没靓女的城市 回复日期：2008-4-5 13:51:03
Just have look around, there are a wide variety of goods and services in sight. As a white collar living in the urban area like Shanghai, you are consuming almost every day: you take a taxi to the office in the morning, buy your breakfast around the street corner, meet your friends or clients in Starbucks after work, and even enjoy yourself in a nightclub.
- Just have look around: i assume an "a" is missed here, don't worry, everybody makes typos.
---------------------yeap，thank for your correction and scanning with a microscope! it's a huge mistake!
- in sight: what about everywhere. wording actully is about how to make your words sound natural
------------------- when I said "in sight", i actually wanted to make it a bit more vivid, like, people experience the world by eyes a lot~~~
- As a white collar living in the urban area like Shanghai: urban area like shanghai? what are you trying to say? urban area of shanghai ?
-------------------- tiny difference though~~~ it could have been replaced as "urban areas like shanghai", equally OK~~~
- for the rest part of the 1st paragraph, well, particularly the starbucks stuff...you know, when starbucks is flooded with running rats, or put it in your word: IMPORTANT PEOPLE, like you and your clients, possibly with your 神州 or lenovo laptops....a lot of people just don't go there anymore. btw, what business are you doing? you bring your clients to 7-11-like starbucks? let me guess, clients from mideast?
------------ i picked starbucks to meet my clients 'cuase the bill was on me~~~ i got my clients from various cornes of the world, both big and small ones, but it doesn't matter, as long as they're potential to bring money to us~~~
anyway, 神州 is normally known as DigitalChina in e~~~ it's one of my clients too, the biggest agent of 3C products in China~~
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作者：jobbix 回复日期：2008-4-5 14:16:50 | |
Oops, I know it's coming. You might get more than what you bargained for, business English and much much more.. :-)
I'll some popcorns and a coke ....
____________________________________________________________________________________________________________________________________________________________________________________
From Samuelsh2008
It can prove to be painstakingly complicated when to it comes to analyze customers’ demands. What’s more complicated is that even the customers themselves fail to make sure what they want in the marketplace.
Yet, in economics, we are always trying to maximize or optimize the outputs while minimizing the inputs or best allocating the limited resources we have. This rule works everywhere. As a consumer, what you are doing is to maximize the personal satisfaction by allocating your limited money (i.e. your disposable income) among various goods or services.
For example, a PC game freak may probably spend 80% of his money on playing CS, leaving the rest 20% on foods for survival. This allocation best works for him, and brings him the highest personal satisfaction.
People are also trying to maximize their lifelong satisfaction by allocating their limited resources, i.e. their wealth and time, on selected activities. For a credit card user, he is using his future money to get higher satisfaction today. It’s like… people earn different amounts of money on different life stages, so credit card issuers are very smart because they offer them the opportunity to smoothen their fluctuating incomes throughout the life journey.
You visit tianya.cn because you don’t have anything else more interesting to do right now. You’re allocating your time to achieve the highest satisfaction with what you have as resources.
I’d like to hear more voices about how you are allocating your resources both in your work and life~~~~
____________________________________________________________________________________________________________________________________________________________________________________
作者：samuelsh2008 回复日期：2008-4-5 13:58:46
作者：倒在没靓女的城市 回复日期：2008-4-5 13:33:35
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Bro,you know what? it won't make any difference wrangling with u like that~~! would u take a short break?
talking like a jerk is not my type anymore~~ ur english is very good as far as i know~~ but just try to join me and help people in need~~
thanks god you've realized that you've been talking like a jerk. great evolution, thanks darwin.
作者：samuelsh2008 回复日期：2008-4-5 13:58:46
作者：倒在没靓女的城市 回复日期：2008-4-5 13:33:35
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The world had been evolving before Darwin ever existed on earth~~
Darwin is the one who found out the underlying rule by which the world had been running around, yet, he never really invented the evolution theory~~ just for correction.
You probably wanted to say: Darwin is right! But it was weird you also said God, since Darwin didn’t seem to take it that the world was created by God.
Darwin upheld that only the fittest survives, so I was a bit flattered when you said I was the fittest~~~
Don’t be alarmed, be peaceful~~
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作者：wylon 回复日期：2008-4-5 15:40:28 | |
mark it and go ahead,join in
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作者：jobbix 回复日期：2008-4-5 16:33:20 | |
Good.. From allocation to evolution. We are going somewhere...the allocation of evolution and the evolution of allocation...or the dislocation of evolution...
---------------------yeap，thank for your correction and scanning with a microscope! it's a huge mistake
omg, do you have to get your hands on a microscope to do this? know what, when people are fastreading something, they just stop by where it sounds weird and take a looka t it. that's it.
------------------- when I said "in sight", i actually wanted to make it a bit more vivid, like, people experience the world by eyes a lot~~~
is it really a challenge for you to work out a natural and vivid thing? or you need a hand?
-------------------- tiny difference though~~~ it could have been replaced as "urban areas like shanghai", equally OK~~~
equally ok? are you kidding me? "the urban area of shanghai" and "urban areas like shanghai" are 2 different things..."the urban area like shanghai" doesn't make any real sense at all.
------------ i picked starbucks to meet my clients 'cuase the bill was on me~~~ i got my clients from various cornes of the world, both big and small ones, but it doesn't matter, as long as they're potential to bring money to us~~~
wow~ that's really eye-opening...a marketing manager can't afford a dinner with his clients in a fancy restaurant...btw, even if you couldn't, is your 5-star-hotel comany really that stingy that it won't write off such basic expenses for you? all right, understood this might be a policy for those 5-star hotels struggling to survive in the bloody price-cut battlefields...anyway, forget about it...
anyway, 神州 is normally known as DigitalChina in e~~~ it's one of my clients too, the biggest agent of 3C products in China~~
cool...and here my question is: with such a GREAT customer base, how come you could only make several millions a year for your company? you know even an outsourcing or raw material supplier earns a bigger money...is it a result of something? lol~
作者：倒在没靓女的城市 回复日期：2008-4-5 17:19:50
anyway, 神州 is normally known as DigitalChina in e~~~ it's one of my clients too, the biggest agent of 3C products in China~~
cool...and here my question is: with such a GREAT customer base, how come you could only make several millions a year for your company? you know even an outsourcing or raw material supplier earns a bigger money...is it a result of something? lol~
hehe~~ curiosity is a good thing~~ except sometimes it converts to ignorance~~
we have outsourcing segment becuase no company is capable of covering all the integrated chains in the industry, and whether or not to adopt outsourcing is the result of input-and-output analysis~~~ being an outsourcing or raw material supplier is only the result of social specialization, rather than superiority ranking~~~~
anyway, Exxon & Mobile is the biggest oil supplier in the world, which is what you call raw material supplier, yet it's the biggest conglomerate around the world~~ Being the first class consulting firm, Mckinsey is actually providing outsourcing services to offset the lack of specialty of its clients~~~
anyway, back to what you doubted about my stuckbucks experience, do u know i got reimbursement much more than i really consumed? i doubt if you've ever had any biz experience~~
when i talked about millions, the unit is US currency~~~ one more thing, what matters to my boss is the net profit rather than the sales, so profit margin matters more than the sales figures on the statement~~
i hope you're learning from this~~~
hehe~~ curiosity is a good thing~~ except sometimes it converts to ignorance~~
-----------------------------------
tell me,when and how does curiosity convert to ignorance?
yeap, a few more words here~~
i'm kinda sick and tired of ceaselessly and senselessly talking with u about the stupid grammars~~~ you know what, i never thought u made sense when u tirelessly scanned out those tiny "mistakes" and brain-rackingly tried to replace them with what you thought to be the "better" ones~~~
there are millions of ads boards and signs out there in the streets with english translations, i highly recommend u to be there checking and correcting the awkward translations~~~to polish China's image to foreigners~~ as olympics is approaching~~~
yet, i confirm again that it's not what i expected to do here in this forum~~ so don't feed up me with topics i don't have the least interest~~~
you know what,u left countless grammatical errors in your lines, yet, i don't think it's worth my time on this homework of kindergartens~~
focus on my point~~
I'm talking to u, 倒~靓~, try to be a grown-up in your life for once~~!
..
no more cliches, been fed up with the basic or cheap concepts or theories you've been trying to sell. just put it straight rather than beating around: why a marketing manager in a 5-star company can only make 1/50 or even 1/100 of the contribution that his counterpart in a 2-star hotel makes to his company in dollar sign?
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作者：bbbcci 回复日期：2008-4-5 18:30:20 | |
mark
mm.everybody shall make a living,why you are so embittered and so agressive to the better-off ones?
aggressive
anyway, back to what you doubted about my stuckbucks experience, do u know i got reimbursement much more than i really consumed? i doubt if you've ever had any biz experience~~
lmao~~~ yesterday's news, wouldn't stimulate even the fresh graduates a bit...still i can't see the reason....
作者：doctor_care 回复日期：2008-4-5 18:36:45
mm.everybody shall make a living,why you are so embittered and so agressive to the better-off ones?
better-off ones? what are you talking about? you're sure what you are talking about? i'm only aggressive to moles
作者：doctor_care 回复日期：2008-4-5 18:36:45
mm.everybody shall make a living,why you are so embittered and so agressive to the better-off ones?
作者：doctor_care 回复日期：2008-4-5 18:42:35
aggressive
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哈哈，面临带着4个厚眼镜的显微镜语法专家“X倒X靓”，我们还真是有点怕咬了~~！仁兄立即将aggressive修改过来，看来避过了一劫~~
i'm kinda sick and tired of ceaselessly and senselessly talking with u about the stupid grammars~~~ you know what, i never thought u made sense when u tirelessly scanned out those tiny "mistakes" and brain-rackingly tried to replace them with what you thought to be the "better" ones~~~
lol~ tiny? could you tell me what "the urban area like shanghai" is? english proficiency is built upon details.
yet, i confirm again that it's not what i expected to do here in this forum~~ so don't feed up me with topics i don't have the least interest~~~
you know what,u left countless grammatical errors in your lines, yet, i don't think it's worth my time on this homework of kindergartens~~
go pick'em all out, i mean, those nonn-typo ones...i wonder you can finds any....
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作者：不再掩饰 回复日期：2008-4-6 1:20:04 | |
从楼主的帖子里学到不少东西,谢谢.
当然,楼主如果以探讨的态度,而不是教诲的态度来写帖子,效果可能更好.总体上说楼主的英语当然是不错的,但是如果要写成教程一类的东西,语法错误之类似乎应该控制得更严格些.
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作者：韩智英 回复日期：2008-4-6 12:28:08 | |
lz's remark reminds me of my microeconomics course, those happy carefree days!!! it really makes sense!!
记号，向楼主学习
不管如何，我觉得samuelsh2008的出发点不错感觉很亲切，挺你哦
先定再看
今天带大家看一片有关于网络营销的案例文章，并且请大家试图回答最后的问题。文字全部由我独自编撰，转载请注明~~表达方式基本比较平和，符合中国思维阅读习惯~~搞那么多花俏的俚语没用~
Have you ever bought online? I guess most of you have, though it’s just a tiny part of your overall shopping bucket each year.
Since 1998 when 8848 started the first online shop in China, online sales revenue has witnessed drastic growth, and last year, it was history high, reaching more 65 billion RMB (B2B not included).
Among this vast amount, some 80% (which is approximately 52 billion) was generated through C2C websites like Taobao, Ebay and PaiPai.
Taobao.com was undoubtedly the biggest winner in online transaction, with its C2C online sales occupying some 75% of market share in the entire C2C arena.
Yet, B2C seems to have taken a back seat in terms of scale and amount, with its total sales revenue only added up to around 13 billion in 2007. Top sites like DangDang and Amazon China have currently announced their reports to the public, as we safely predicted, they are still the movers and shakers in the B2C market, though a lot other B2C websites are said to be making money in their own niche markets with their unique products and services.
Focusing on the B2C market a bit, some say that there is every reason to be optimistic about the B2C market, as C2C and B2C is actually not incompatible, on the contrary, they can peacefully coexist and even supplement each other in one way or the other based on their own comparative advantages.
“Taobao can’t do everything”, one internet expert said, “when I’m about to buy a digital camera, my first thought is to visit an offline shopping mall, or alternatively, log on reliable B2C sites to get it done. I don’t trust Taobao much when it comes to buy products with relatively higher prices”.
What’s more, when a B2C site focuses on a certain group of products, they would be able to offer buyers the same products with more favorable prices, more person-tailored services, and better shopping experience.
Statistics show that we have up to 0.1 billion internet surfers around China, and in a recent survey, about 80% of them have expressed their positive possibility of shopping online, and about 50% of them have already shopped somewhere on the internet before. It’s true that some are still hesitating and showing their skepticism about online security and credibility, but they are gradually willing to give a shoot in the days to come. It’s been estimated that B2C online sales will grow at double-digit rate for the next 10 years.
It either doesn’t require a huge sum of upfront investment to get a B2C website started, and there is also no much entrance barrier for investors to join the market. All you have to do is to get a couple of IT amateurs to design the page, set up a background system, put products info onsite, make sure you got upstream suppliers, and voila, the business is ready! But once your business gets growing, you may have to get your online system continuously upgraded to meet the increasing orders and customers inquiries. Yet, that’s another story.
The following is briefly the percentages of major categories sold online in 2007.
Category of products sold on B2C websites
Revenue percentage
Air tickets and Hotels 33%
Electronic and digital products 28%
Books, DVDs, Education 18%
Clothes, Cosmetics and Fashionables 12%
Game Cards, Phone rechargeable cards and others 9%
As for air tickets and hotel reservations, Ctrip.com is the prior website for most of the internet users. It has partnerships with almost all the domestic airlines, which makes it very easy for the buyers to obtain the first-hand flights and price information. Moreover, Ctrip.com also enables the buyers to get access to millions of hotels around the major cities in China and book in advance conveniently. Its competitor, Elong.com, also did acceptably well in the market.
Books and DVDs continued to be the strength for Dangdang and Amazon China. Selling standardized products like books and DVDs, along with its hard-won price advantages, and efficient online management systems, they are enjoying a safe competitiveness in online shop industry.
Other noticeable sites are m18.com and ocj.com.cn, which basically focus their eyes on urban residents, and try to provide the most fashionable clothes, cosmetics, digital products, and family appliances to people with relatively higher income and distinctive shopping habits.
Yet, websites like 360buy.com and newegg.com.cn are selling the most of electronic and digital products online around China. Recent news had it that 360buy.com has got around 10 million USD of VC investment, and it’s now striving to develop into the biggest B2C platform in China.
What customers want, however, is actually very simple. They choose to buy online rather than offline because they expect to obtain their desired products with lower prices and convenient services. It seems that price still remains an important consideration for our online shoppers. But efficient ordering, customized services and trustworthiness are also becoming increasingly important to attract those less sensitive to prices.
For B2C companies, they are constantly faced with following questions: logistics, information system, online payment, products, bargaining power on purchasing and comparative advantages over offline shops.
Most of B2Cs in China still rely on third party logistics to get their shipping done, and EMS is the most frequently used one. Yet, third party logistics don’t ensure timely delivery and superb services. The deliverers are not even dressed in uniforms to enforce the brands of B2C companies. How to tradeoff between self-owned logistics and outsourcing, and how to reduce shipping cost while improving logistic efficiency is still the biggest concern for B2C companies.
One more thing, lack of advanced online system is another problem for B2C adventurers. Online ordering requires smooth and friendly online navigations, prompt search engines, continuously updated online information, interactive interfaces, timely responses, personalized account to track down order status, and available access to inquiries. What’s more, the company also needs internal system to record and manage the customers’ shopping lists, and make sure all departments are integrated in the system to improve collaborations. This means extra money spent on web technologies.
Online payment is another headache for them. Alipay ( or as we call it ZhiFuBao) has made it very easy to pay online, and the payment is primarily developed so the customers would be safely protected from frauds or cheating. But as B2C keeps growing in scale, it’s time for them to come up with their unique payment system to better facilitate B2C websites.
Above all, the core competitiveness for current B2C websites is one that is related to the products they offer. They have to spend great time and efforts to build their upstream relations, so as to guarantee the availability of products online. More importantly, they have to gain bargain power over their suppliers to get lower purchasing prices. But in reality, this proves to be rather difficult. As purchasing price is highly dependent on the volume of purchase, B2C websites are finding themselves a bit weak in price bargain, since online sales is by far smaller compared to their offline counterparts. Some of the sites are even sacrificing their profit margin in exchange for sales volume, but from the long-term perspective, it’s really not smart to do so.
Yet, other companies like Goodbaby, which has its own offline factories and market channels, is now moving online, by making full use of their offline capabilities. And statistics show it’s doing fairly good. Similar cases are those of Sony, Dell, BenQ, and Lianhua OK.
The above is just a snap at how the current B2C market in china is doing.
Your client is Guomei, the biggest retailer in China selling family appliances, electronic and digital products, and other alike. It desires to boost its online sales revenue in 2008. Your team is invited to give GuoMei recommendations and related analysis on the following questions:
1, Does online retailing of family appliances and electronic products have a promising potential?
2, Should Guo Mei move its efforts online?
3, What proposals do you think to be the most important for Guo Mei to do well online?
i have read all.
It's an acute analysis of the B2C market in China.
Yeah,the customers care about most is the price of the products and the trustworthiness of the website. So will GuoMei create a online market depends on what kind of margin they had gain now. If they have to make a good trustworthiness, how much they have to invest in it.
i am not a business man. so i stop here.
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作者：苏莲 回复日期：2008-4-7 15:47:20 | |
Pls don't interrupt samuelsh2008.You looks a little impertinently.
Although this is an open forum,he is the creator of this page.
U can round this item if u thought samuelsh's level is just so so .
好强,我佩服
mark
作者：苏莲 回复日期：2008-4-7 15:47:20
Pls don't interrupt samuelsh2008.You looks a little impertinently.
---－－－－－－－－－－－－－－－－－－－－－－－－－－－－
作者：samuelsh2008 回复日期：2008-4-7 10:35:12
今天带大家看一片有关于网络营销的案例文章，并且请大家试图回答最后的问题。
－－－－－－－－－－－－－Hello sweeti.. please .... am i a little impertinently???
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作者：深夜抽风中 回复日期：2008-4-7 20:50:47 | |
My english is poor.
I've tried my best to answer these three questions.
1.Absolutly YES.With the developing of enocomic,folks will buy products with more convenient way,more favorable price, and more person-tailored sevices.
2.As the online retailing of family appliances and electronic products have a promising potential,Guo Mei should move its efforts online.
3.We can infer from this article that the most important for Guo Mei to do well online depens on how to deal with following questions: logistics, information system, online payment, bargaining power on purchasing and comparative advantages over offline shops.
BTW, it seems that I dont answer at all.
PIAO~~
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作者：英语之王 回复日期：2008-4-8 5:01:17 | |
Just have look around ...
不用看了
如下是我总结的商务词汇，请造句~~开始！
Bear/Bull Market 熊市/牛市
Advertisement 广告
After Sale Service 售后服务
analyze the market 分析市场
assign tasks to… 分配任务
attract the customers 吸引顾客
Be Promoted to… 升职为…
Blue-Cap 蓝筹股
Blueprint 蓝图，前景
Board of Directors 董事会
Bond Market 债券市场
Bottleneck 瓶颈
Brand (Value) 品牌（价值）
Bubble Economy 炮沫经济
Budget 预算
build / change organization structure 建立/改变组织结构
build distribution network 建立销售渠道
Business Cycle 商业周期
Business diversification 多元化经营
Buyer’s Market 买方市场
Capital Market 资本市场
Carrot-and-stick Approach 萝卜加大棒
Central Bank 中央银行
Central Business District (CBD) 中心商务区
Channel 渠道
Civilian Capital 民间资本
Clearly Established Ownership 产权明晰
Coastal Area 沿海地区
Commercial Banks 商业银行
Competition 竞争
Comprehensive National Power 综合国力
Contractionary Policy 紧缩政策
Core competitiveness 核心竞争力
Corporate Culture 企业文化
Corporate Culture 企业文化
CPI (Consumer Price Index) 消费物价指数
Crude Oil Price 原油价格
Customer Loyalty 顾客忠诚度
Deficit 财政赤字
Deflation 通货紧缩
Democratic/Autocratic 民主/专制
develop teamwork ability 培养团队精神
Development Priority 发展重点
differentiate the product 差异化产品
Discount 打折
Disposable Income 可支配收入
Distributor 经销商
diversify the business 多元化业务
Duplication of Similar Projects 重复建设
Easy-going 平易近人的
E-commerce 电子商务
Economic Boom 经济繁荣
Economic Growth 经济增长
Economic Recession 经济萧条
Economies of Scale 规模经济
Energy Supply 能源供应
ensure the benefits of shareholders 确保股东的利益
enter the market 进入市场
Environmental Protection 环境保护
Erosion of State Assets 国有资产流失
establish corporate culture 建立企业文化
Excessive Investment 过度投资
Exchange Rate 汇率
expand the business 拓展业务
Expansionary Policy 扩张政策
Expectation 预期（价格、利率）
Farmers Income 农民收入
Financial Crisis 金融危机
Financial Institutions 金融机构
find niche markets 发现目标市场
Fiscal Policy 财政政策
Fixed Asset 固定资产
Fluctuate （上下）波动
focus on…. 重点
Foresight 远见
Franchising 特许经营
Global Market 全球市场
Globalization （经济）全球化
Grain Price 粮食价格
Hot Money 热钱
Household Deposits 居民储蓄
human / important asset 人力/重要资源
implement the policy 贯彻政策
Import/Export 进口/出口
improve productivity / efficiency 提高生产力/效率
improve sales / brand image …. 提高销售/建立品牌
Incentive Mechanism 激励机制
Incentive Mechanism 激励机制
Income Disparity 贫富差距
Industrial Policy 产业政策
Industry Upgrading 产业升级
Inflation 通货膨胀
Information Age 信息时代
Infrastructure 基础设施
Installment Payment 分期付款
Interest Rate 利息、利率
Jerry-built Project 豆腐渣工程
Job Description 工作说明
继续，我的职能就是给大家提供其他地方很少见的精华学习资料~~
Joint Venture 合资企业
Junk Stock 垃圾股
lead and satisfy demands 引导和满足顾客需求
lead the people 领导团队
Leadership Ability 领导才能
listed on the stock market 上市
lower risk and improve return 降低风险和提高收益
make a plan / a strategy 制定计划/战略
make use of the resources 利用资源
manage the humans 管人
Market Research 市场调查
Market Share 市场份额
maximize profits 最大化利润
Monetary Policy 货币政策
Money Market 货币市场
Monopoly 垄断
New entrants 潜在进入者
Non-performing loans 不良贷款
Opportunity 机遇
optimize procedures 优化流程
Overheated （经济）过热的
Overseas Investment 国外投资
Per Capita GDP 人均GDP
Planned Economy 计划经济
Porter’s five forces 波特的五种力量
Potential Customer 潜在顾客
Poverty/Backward Area 落后地区
Preferential Policy 政策倾斜
Price/Interest Rate Liberalization 价格、利率市场化
Pricing 定价
Primary Industry 第一产业
Prioritize Goals 目标轻重缓急的排序
Privatization 私有化
Product Differentiation 产品差异化
Productive Force 生产力
Profitable 高利润的
promote morals 提高士气
Promotion 促销
Prosper 繁荣
provide best service 提供最好的服务
Public Utility 公用事业
Purchasing Power 购买力
Raise Money 融资
raise money from financial market 从金融市场融资
Real Estate 房地产
recruit and train employees 招聘和培养员工
reduce the cost 降低成本
Reform Experimentation 改革试点
Regional Protectionism 地方保护主义
Retailer 零售商
Scientific Management 科学管理
scientific management 科学管理
Second Board 第二创业板
Secondary Industry 第二产业
Security/Stock Market 证券（股票）市场
Segmentation 市场细分
seize market opportunity 抓住市场机会
Seller’s Market 卖方市场
Separation of Enterprises from Administration 政企分开
Set a Goal/target 确定目标
Shanghai Stock Exchange 上海证券交易所
Slowdown （经济）下滑
Sluggish Market 市场低迷
Small-Cap 小盘股
Soft/Hard Landing 软着陆/硬着陆
Special Economic Zone 经济特区
specify and quantify the target 具体化和数量化目标
Speculative (Trade/Market/Fund) 投机（交易/基金/市场）
Speed Up 加速
State-owned Enterprises 国有企业
stimulate the employees 激励员工
Strategic Thinking 战略性思维
Strength 优势
Structural Adjustment 结构调整
Structural Distortion 结构失调
Substitutes 替代品
Supermarket/Chain Store 超市/连锁店
Supplier 供应商
Supply Exceeding Demand 供过于求
SWOT analysis SWOT分析
take … into account 考虑XX
Take on Responsibility 承担某个责任
Target Market 目标市场
Tariff 关税
Teamwork Spirit 团队精神
Technology-Intensive 技术密集型
Tertiary Industry 第三产业
Threat 威胁
Tough Hand 果断、刚硬
Treasury Bonds 国库券
understand customer demands 了解顾客需求
Unemployment 失业
Upward/Downward 上涨/下降
Urban/Rural Area 城市/农村
Urbanization 城市化
watch the competitors 关注竞争对手
Weakness 劣势
Western Development 西部开发
Wholesale 批发
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作者：英语之王 回复日期：2008-4-10 16:53:29 | |
After Sale Service 售后服务
service就已经enough拉
现在who还在强调after sale？service贯穿整个过程
一看就是抄过时的翻译得来的
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作者：英语之王 回复日期：2008-4-10 16:59:23 | |
作者：samuelsh2008 回复日期：2008-4-10 15:09:14
我的职能就是给大家提供其他地方很少见的精华学习资料~~
________________________________________________________
就这种东西，goo一下就能goo太多
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作者：静夜思555 回复日期：2008-4-10 18:54:22 | |
牛
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作者：雾起时分 回复日期：2008-4-10 19:06:56 | |
记号~
作者：英语之王 回复日期：2008-4-10 16:53:29
After Sale Service 售后服务
service就已经enough拉
现在who还在强调after sale？service贯穿整个过程
一看就是抄过时的翻译得来的
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To self-crowned English King: if your business experience related to english environment is unfortunately less than 5 years, and if you don't happen to hold a degree in biz-related major, and if your income is a little better than starvation level, you are kindly suggested to stay away from this thread~~~~
yet, if you got better thoughts in biz english, you're welcomed to help me get this thread rolling down~~
After Sale Service 售后服务
service就已经enough拉
现在who还在强调after sale？service贯穿整个过程
一看就是抄过时的翻译得来的
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
it only reveals your ignorance in business~~~
customers’ experience is crucial to promote your brand image and strengthen loyalty of your targeted buyers~~ to do this, you need to keep an eye on every single step of a customer’s shopping procedures~~
there is pre-sale service during which you’re supposed to deal with customers’ inquiries, display what’s good about your product, and ensure the customers by warranties and bala~~~
there is also after-sale, or alternatively, post-sale service during which you’re supposed to fix their complaints, get their breaking-down repaired, further recommend related products to them and stir up their shopping impulse by various promotional activities and so on~~~
usually, post-sale service is indispensable to maintain and optimize your customers, and even extract more values and prolong their shopping life~~~
作者：英语之王 回复日期：2008-4-10 16:59:23
作者：samuelsh2008 回复日期：2008-4-10 15:09:14
我的职能就是给大家提供其他地方很少见的精华学习资料~~
________________________________________________________
就这种东西，goo一下就能goo太多
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~`
google and baidu is excellent for you to dig up millions of biz words, yet, with slightly little relevance, concentration, refining and selectivity~~~
what I’m talking about are the most frequently used biz words in daily biz communication and even chinese characteristic environment~~
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作者：英语之王 回复日期：2008-4-10 20:18:21 | |
看完你的解释，只能用你自己的话回答你：it only reveals your ignorance in business
前后服务早就整合了，现在还在纠结前前后后，失败
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作者：英语之王 回复日期：2008-4-10 20:20:51 | |
作者：samuelsh2008 回复日期：2008-4-10 19:38:38
To self-crowned English King: if your business experience related to english environment is unfortunately less than 5 years, and if you don't happen to hold a degree in biz-related major, and if your income is a little better than starvation level, you are kindly suggested to stay away from this thread~~~~
————————————————————————————
真惨，我真的想stay away from this thread，可惜，你写的我条条都满足，每个月挣的钱还好像比你的20K多那么一点点。
以后我的回复都有◆◆标识
◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆why you log on BBS at all? ◆◆◆◆◆◆◆◆
web analytical tools have it that there are an average of 0.8 million individual visitors logging on tianya.cn everyday, which ranks tianya.cn the second largest BBS site in China, second only to china.com~~
it is interesting to see how web surfers are choosing their favorite BBS sites to get the most updated information and instantly talking with millions of chatters online~~~ but here comes the question: what is motivating you to log on your favorite BBS sites everyday?
1, out of habit: you have been lurking around this BBS forum for thousands of times that you feel like being uneasy without keep this habit going on~~~ it’s pretty much like when you get addicted to smoking~~~
2, get your desired info: for a stock market investor, he probably visits hexun.com everyday to get informed of what’s going on in the stock market, and how the price has been fluctuating~~~
3, an inherent interest to join various social groups and make friends: you put forth your ideas to various threads and heatedly debate with others on a controversial issue~~
4, desire to be an expert in a certain area: you post your thread and express your unique points of views on most publicly concerned issues, and expect viewers to recognize your wits~~
So, can you tell me why you are here in this BBS forum?
◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆
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作者：英语之王 回复日期：2008-4-10 20:23:57 | |
作者：samuelsh2008 回复日期：2008-4-10 20:20:52
why you log on BBS at all? 不用动词
web analytical tools have it ？？？基本语法错误 that there are an average of 0.8 million individual visitors logging on tianya.cn everyday, which ranks tianya.cn the second largest BBS site ？？？很中国 in China, second only to china.com~~
者：英语之王 回复日期：2008-4-10 20:20:51
作者：samuelsh2008 回复日期：2008-4-10 19:38:38
To self-crowned English King: if your business experience related to english environment is unfortunately less than 5 years, and if you don't happen to hold a degree in biz-related major, and if your income is a little better than starvation level, you are kindly suggested to stay away from this thread~~~~
————————————————————————————
真惨，我真的想stay away from this thread，可惜，你写的我条条都满足，每个月挣的钱还好像比你的20K多那么一点点。
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
well, talking about monthly salary of 20k is actually insulting me~~~
i don't wanna unfold who i am offline, but i'm just a little helper here to those in need of english learning~~~ i'm not here to squabble~~
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作者：英语之王 回复日期：2008-4-10 20:26:43 | |
作者：samuelsh2008 回复日期：2008-4-10 20:20:52
it is interesting to see how web surfers are choosing时态不当 their favorite BBS sites 中国，中国to get the most updated information and instantly talking with millions of chatters online~~~ but here comes the question: what is motivating 时态不当，看看最后一个词 you to log on your favorite BBS sites everyday?
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作者：共剪西烛 回复日期：2008-4-10 20:30:45 | |
半晚上时间花在拜读楼主文章上面了，耳目一新
顶一个表示一下谢意
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作者：英语之王 回复日期：2008-4-10 20:31:01 | |
作者：samuelsh2008 回复日期：2008-4-10 20:25:22
i'm not here to squabble~~
——————————————————————————————
要自己打自己耳光也不用那么急嘛
英语杂谈 [创作园地]告诫所谓自以为是的“英文专家们”~ 2717 04-03 18:50
英语杂谈 [创作园地]＂English-wholly rubbish＂作者归来，每日争议话题每日更新！ 2967 02-19 19:56
英语杂谈 [创作园地][English,wholly rubbish!]－－续集－－有种进来 2730 02-12 12:36
英语杂谈 [创作园地]English? Wholly Rubbish~(Non-offensive)
作者：英语之王 回复日期：2008-4-10 20:23:57
作者：samuelsh2008 回复日期：2008-4-10 20:20:52
why you log on BBS at all? 不用动词
web analytical tools have it ？？？基本语法错误 that there are an average of 0.8 million individual visitors logging on tianya.cn everyday, which ranks tianya.cn the second largest BBS site ？？？很中国 in China, second only to china.com~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
shame on you~~~
do you have any *** idea how grammar is defined~~?
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作者：英语之王 回复日期：2008-4-10 20:32:56 | |
作者：samuelsh2008 回复日期：2008-4-10 20:25:22
i'm not here to squabble~~
——————————————————————————————
要自己打自己耳光也不用那么急嘛
英语杂谈 [创作园地]告诫所谓自以为是的“英文专家们”~ 2717 04-03 18:50
英语杂谈 [创作园地]＂English-wholly rubbish＂作者归来，每日争议话题每日更新！ 2967 02-19 19:56
英语杂谈 [创作园地][English,wholly rubbish!]－－续集－－有种进来 2730 02-12 12:36
英语杂谈 [创作园地]English? Wholly Rubbish~(Non-offensive)
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作者：英语之王 回复日期：2008-4-10 20:34:38 | |
作者：samuelsh2008 回复日期：2008-4-10 20:25:22
1, out of habit: you have been lurking around this BBS forum for thousands of times that you feel like being uneasy 啦啦“without keep”啦啦 this habit going on~~~ it’s pretty much like when you get addicted to smoking~~~
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作者：英语之王 回复日期：2008-4-10 20:37:59 | |
2, get your desired info: for a stock market investor, he probably visits hexun.com everyday to get informed of what’s going on in the stock market, and how the price has been fluctuating~~~
咣当
商务英语写作bullet point，要么都用短语，要么都用句子，名词性和名词性，动词性和动词性
看看1/2/3/4/，乱
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作者：英语之王 回复日期：2008-4-10 20:39:48 | |
3, an inherent interest to join various social groups and make friends: you put forth your ideas to various threads and heatedly debate with others on a controversial issue~~
又咣当
这就叫前言不搭后语
小标题和后面解释说的不是一回事儿
作者：英语之王 回复日期：2008-4-10 20:31:01
作者：samuelsh2008 回复日期：2008-4-10 20:25:22
i'm not here to squabble~~
——————————————————————————————
要自己打自己耳光也不用那么急嘛
英语杂谈 [创作园地]告诫所谓自以为是的“英文专家们”~ 2717 04-03 18:50
英语杂谈 [创作园地]＂English-wholly rubbish＂作者归来，每日争议话题每日更新！ 2967 02-19 19:56
英语杂谈 [创作园地][English,wholly rubbish!]－－续集－－有种进来 2730 02-12 12:36
英语杂谈 [创作园地]English? Wholly Rubbish~(Non-offensive)
◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆
I think we are having an unpleasant conversation here. No interest to get this squabble any further.
◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆
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作者：英语之王 回复日期：2008-4-10 20:42:20 | |
4, 啦啦“A”啦啦desire to be an expert in a certain area: you post your thread and express your unique points of views on most publicly concerned issues, and (X) expect(ing) viewers to recognize your wits~~
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作者：英语之王 回复日期：2008-4-10 20:44:51 | |
So, can you tell me why you are here in this BBS forum?
为什么要SO涅？
一篇那么短的文章被你写得咣咣当当
你不是来帮别人的吧
是自己来学习的吧
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作者：英语之王 回复日期：2008-4-10 20:46:55 | |
作者：samuelsh2008 回复日期：2008-4-10 20:39:50
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No interest to get this squabble any further
就算到撤退也没有扯出一句像样的
失败中的失败
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作者：柳枝山 回复日期：2008-4-10 21:39:52 | |
商务英语..
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作者：深夜抽风中 回复日期：2008-4-10 22:51:36 | |
居然中英文开吵起来了...默...这是个学习贴吧...
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作者：myxisu 回复日期：2008-4-12 19:49:45 | |
热烈地欢迎samuelsh2008以老师的身份重出江湖哦~~~~~~不过还是有人依然很青睐地选择与你继续吵架，那也是蛮不错的哦~~
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作者：Alando 回复日期：2008-4-12 22:53:42 | |
great!
samuelsh2008 and 英语之王 can quarrel in english, it is great ,i hope one day ,i can quarrel with others in english, it seems to be a day dream.
学习英语的好文章,留个记号:)
